How to produce a great webinar - lessons from Dan Zarella
I watch today one of Dan Zarella' of HubHubSpotSpot's Science of... webinars. Actually, it was Science of Webinars webinar.
Here some key takeaways:
- be more excited than you are in real life (people can't see you, but can hear your enthusiasm through your tone of voice).
- present either something new or something old in a new way (you want people to remain interested in what you have to say).
- make sure your topic is relevant to your audience
- create sound bites that can stand out of context
- don't be bad. Just don't.
- keep one thought per slide and don't use bullet points (OK. I am guilty as they come for using bullet points to say "don't use bullet points").
- Share your presentation on SlideShare. It turns out the more slides the deck has, the more viewers it gets.
Oh, yes. Tweet. A lot.
Here some key takeaways:
- be more excited than you are in real life (people can't see you, but can hear your enthusiasm through your tone of voice).
- present either something new or something old in a new way (you want people to remain interested in what you have to say).
- make sure your topic is relevant to your audience
- create sound bites that can stand out of context
- don't be bad. Just don't.
- keep one thought per slide and don't use bullet points (OK. I am guilty as they come for using bullet points to say "don't use bullet points").
- Share your presentation on SlideShare. It turns out the more slides the deck has, the more viewers it gets.
Oh, yes. Tweet. A lot.



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