Steve Jobs' Interview at D8 - All Things Digital Conference

I admit it: I do have a crush on Steve Jobs' brilliance, his commitment to "make the best products for people" (as he puts it), his push for innovation, and his ability to make thousands of people keep deep secrets for months and years.
Apple proved the rest of us one thing: there is no limitation on the number of times we can reinvent ourselves. The trick is to create something better all the time (it doesn't have to be bigger - only better). Apple's attention to detail is incredible. They don't only make technically advanced products; they make cool products. From all the details on the technology side, to the packaging (how the box opens, what it contains), to the geniuses who help you when you have questions (no matter how silly they are).
I found this interview very interesting. The most interesting part for me was how they make product development decisions. That comes down to answering one question: does it make a better product?
What did you find the most interesting in this interview? Send me a line with your comments.



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