Top 40 Brands in Q4 2008 Short-Form DRTV



 Rank  Brand  Category  $ Spent on Media (in 000)
 1  Cash 4 Gold
 General $44,701.3
 2  Proactiv Solution
 Drug and Toiletry
 $42,199.6
 3  Nutrisystem Nourishment
 Drug and Toiletry
 $35,595.0
 4  Scooter Store
 Drug and Toiletry
 $33,462.7
 5  Bowflex Exercise Equipment
 Crafts, hobbies, sporting goods and toys
 $23,675.5
 6  ShamWow  General  $22,554.2
 7  TVAtlas.com Various recordings
 Audio supplies and equipment
 $21,405.7
 8  Ingles Sin Barreras Various videos
 Video supplies and equipment
 $20,844.9
 9  Time-Life various videos
 Video supplies and equipment
 $16,999.6
 10  Snuggie  Household, furniture, and appliances
 $16,400.3
 11  Rosetta Stone various software
 Computers, software, and home office
 $14,245.5
 12  Select Comfort
 Household, furniture, and appliances
 $13,362.9
 13  Heat Surge
 Household, furniture, and appliances
 $12780.2
 14  magicjack  Computers, software, and home office
 $12,464.8
 15  Lipozene  Drug and toiletry
 $12,179.6
 16  Bender Ball
 Crafts, hobbies, sporting goods, and toys
 $11,801.4
 17  Cre-C  Drug and toiletry
 $11,682.5
 18  America Directo
 Drug and toiletry
 $11,668.0
 19  Smooth Away
 Drug and toiletry
 $11,468.1
 20  Video Professor various software
 Computer, software, and home office
 $11,235.0
 21  Liberty Medical Supply
 Drug and toiletry
 $11,131.8
 22  Time-Life various recordings
 Audio supplies and equipment
 $10,996.3
 23  Extenze  Drug and toiletry
 $10,835.9
 24  USA Medical
 Drug and toiletry
 $10,664.4
 25  Riddix Plus
 General  $10,376.8
 26  1-800-Contacts  Drug and toiletry
 $9,997.8
 27  Kodak  Computer, software, and home office
 $9,842.0
 28  Girls Gone Wild various videos
 Video supplies and equipment
 $9,514.6
 29  Buxton Women's Apparel
 Apparel  $9,347.2
 30  National Collectors Mint Coins
 General  $9,306.6
 31  Colonial Penn Insurance
 Business  $8,906.4
 32  Peticure  General  $8,766.9
 33  Mighty Mendit
 General  $8,598.4
 34  Filtramax  Household, furniture, and appliances
 $8,317.6
 35  Rembrandt  Drug and toiletry
 $8,182.6
 36  HP various computers
 Computers, software, and home office
 $8,132.3
 37  Neutrogena  Drug and toiletry
 $7,904.8
 38  Space Bag
 Household, furniture, and appliances
 $7,723.7
 39  Zylotrim  Drug and toiletry
 $7,591.1
 40  Pure Sleep
 Drug and toiletry
 $7,196.6
   Total    $584,060.6



 

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